PricewaterhouseCoopers is a global professional services firm headquartered in London, United Kingdom. It is the world's largest professional services firm measured by revenues and one of the "Big Four" accountancy firms. PwC has offices in 757 cities across 154 countries and employs over 175,000 people. It had total revenues of $29.2 billion in FY 2011, of which $14.14 billion was generated by its Assurance practice, $7.63 billion by its Tax practice and $7.46 billion by its Advisory practice. The firm was formed in 1998 by a merger between Coopers & Lybrand and Price Waterhouse. The... trading name was shortened to PwC in September 2010 as part of a major rebranding exercise. As of 2010 PwC was the seventh-largest privately-owned organization in the United States. The PricewaterhouseCoopers name was formed by the combination of the names of Price Waterhouse and Coopers & Lybrand, following their merger in 1998. On 20 September 2010, PricewaterhouseCoopers rebranded as PwC and introduced a new logo, although the legal name of the firm remained PricewaterhouseCoopers. The new logo was designed with the assistance of Wolff Olins.
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