The Ritz-Carlton Hotel Company, L.L.C. is the parent company to the luxury hotel chain, Ritz-Carlton Hotels. The hotel company is a subsidiary of Marriott International. The company also has marketing agreements with Bulgari Hotels & Resorts, and two privately owned hotels, The Ritz Hotel, London, and the Hotel Ritz Madrid. In 1983, the brand was sold to The Ritz-Carlton Hotel Company, L.L.C., based in Atlanta, Georgia, which began expansion of the brand to other locations. The company grew to become the hospitality leader in the US under the leadership of President and COO Horst Schulze.... Schulze's strong conviction of customer loyalty and emphasis on a value/mission driven philosophy for the "Ladies and Gentlemen serving Ladies and Gentlemen" became a benchmark in the industry to which other companies aspired. Under his leadership the hotels earned an unprecedented two Malcolm Baldrige National Quality Awards and grew from four to forty U.S. locations .
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