The graphic shown here is the alternate logo of the St. Louis Rams. It is categorized as a football logo. This image was used as the alternate logo of the St. Louis Rams in 2006. This is sometimes referred to as the "Navy helmet with white jersey and pants" version. The franchise began as the Cleveland Rams in 1937, next, they became the Los Angeles Rams in 1946 after which they became the St. Louis Rams in 1995.