The St. Louis Rams image displayed here is the primary logo for this football organization. Specifically, this is the "Rams script on a blue and yellow arch" version. This graphic was used as the primary logo of the St. Louis Rams from 1995 up until 1999. The team began as the Cleveland Rams in 1937, next, they became the Los Angeles Rams in 1946 before becoming the St. Louis Rams in 1995.