The Space Merchants is a science fiction novel, written by Frederik Pohl and Cyril M. Kornbluth in 1952. Originally published in Galaxy Science Fiction magazine as a serial entitled Gravy Planet, the novel was first published as a single volume in 1953, and has sold heavily since. It deals satirically with a hyper-developed consumerism, seen through the eyes of an advertising executive. In 1984, Pohl published a sequel, The Merchants' War. In a vastly overpopulated world, businesses have taken the place of governments and now hold all political power. States exist merely to ensure the... survival of huge trans-national corporations. Advertising has become hugely aggressive and by far the best-paid profession. Through advertising, the public is constantly deluded into thinking that the quality of life is improved by all the products placed on the market. However, the most basic elements are incredibly scarce, including water and fuel. The planet Venus has just been visited and judged fit for human settlement, despite its inhospitable surface and climate; the colonists would have to endure a harsh climate for many generations until the planet could be terraformed.
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